Blog

In its constantly evolving world, it’s not wrong to state that Amazon has built its fortune on a fundamental pillar: trust. Every day, millions of people worldwide make purchasing decisions based on reviews left by other customers, transforming these short texts into one of the most powerful marketing tools ever existed. But with such great…

If you have already read our focus articles on the subject, you should already know that reviews on Amazon are a very important element for the success of any seller on the platform. Reviews are not just statistical numbers to celebrate. Each of them can directly influence the product visibility the conversion rate the brand…

Despite the emergence of new competitors from the Asian market, Amazon still remains largely dominant in Italy, with around 35–36 million monthly users and a penetration rate of over 65% among the adult population. Numbers that represent a huge and consolidated customer base for sellers operating on the platform. So much so that, in 2024,…

21 October 2026 (28 October for the United Kingdom) is the date every Amazon seller had to mark on the calendar: it is the deadline by which inventory fulfilled by Amazon must reach the fulfilment centres to be ready for Black Friday Week. But how should you manage inventory and warehouse ahead of the year-end…

Amazon inventory management has become one of the most important skills for the success of e-commerce. With a significant share of online sales flowing through this platform, knowing how to properly manage inventory has become an essential ability.

In-House inventory is the main player in many e-commerce businesses, from the small seller starting out in their home garage to established companies managing thousands of products. Our experience gained with thousands of digital entrepreneurs has taught us that managing internal inventory is not just about physical space, but above all about adopting an operational…

In their activity on Amazon, FBA sellers often lose thousands of euros every year due to unrequested reimbursements and untracked inventory errors. In this context, an FBA reimbursement software is often the most effective solution to automatically identify and recover these funds, turning hidden losses into tangible profits that could make the difference, at the…

With the introduction of US tariffs, international trade is experiencing a situation with few precedents for European sellers who sell in the United States through Amazon.

With the introduction of 15% tariffs on European products starting August 1, 2025, and the prospect of further increases, European companies must urgently review their strategies for the U.S. market. But is localizing production in the USA a strategic and sustainable solution to bypass tariffs and build a lasting competitive advantage? Let’s try to take…

2025 is turning out to be a breakthrough year for European sellers looking at the American market with Amazon. But which products will be the most trending in this rapidly evolving context? We tried to take stock of the most promising categories and sectors!

The 90-day extension of current tariffs between the United States and China, announced in mid-August, is creating an interesting domino effect that also affects European Amazon sellers. In fact, while it is true that for now U.S.–China tariffs remain at 30% instead of skyrocketing to 145%, it is also true that a rather important time…

That Amazon has long launched an aggressive campaign against unauthorized sellers is nothing new. Just as, ultimately, the trend toward increasingly strict brand controls is not new either, with listings being deactivated without notice when deemed necessary.