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The Buy Box is the particular tool that Amazon uses to select the offers of vendors selling the same product and to reward the best-buy proposal with greater visibility. In this article we will explore how to win the Buy Box on Amazon.
December 10th, 2021

Amazon has recently launched its Intellectual Property Accelerator in Italy, France, Germany, Spain, Netherlands and the United Kingdom, as well as it already has in most of the other principal European markets in which it has been long operating. It is an interesting program through which Jeff Bezos’ company stands alongside small and medium-sized businesses with…
January 10th, 2021

Everyone talks about it so much because it’s one of the most important metrics of your business. We’re obviously talking about ROI (Return on Investment). The return on investment is surely one of the most significant KPI’s that a businessman must keep in mind when deciding which business activities to pursue and which to set…
October 5th, 2020