Even though we are used to finding any product within the marketplace, not even Amazon can aspire to sell everything. Of course, with 300 million items with fast and free Prime delivery, and with more than 35 different categories, it’s hard not to find something that meets your needs. However, for Amazon, that’s not enough.…
The Amazon marketplace is changing rapidly. Competition among sellers has decreased by 21% over the past four years, creating new opportunities for those who know how to navigate the platform effectively. Let’s take a look at the numbers. In 2021, there were over 2.4 million active sellers. Today, that number has dropped below 1.9 million.…
A study by the Politecnico di Milano reveals a perhaps surprising truth: Artificial Intelligence creates jobs, it doesn’t destroy them. The results of the analysis on the impact of AI in the Italian e-commerce logistics sector appear to dispel common myths about automation. In fact, 80% of companies have reassigned employees to better roles and…
Amazon is now using artificial intelligence to turn key product details into short audio clips, offering shoppers a simpler way to understand seller offerings and make more informed decisions. Unthinkable just a few years ago, voice-assisted shopping is becoming a reality thanks to evolving AI. This fast-improving technology can generate concise and reliable audio summaries…
Conversational commerce is changing the way we shop online, combining real-time chat and artificial intelligence to create a faster and more intuitive experience. After an uncertain start, voice shopping is experiencing a new phase of growth thanks to generative AI: between 2021 and 2023, sales via voice commands quadrupled, with strong usage from Generation Z.…
Online shopping remains a fragmented experience despite the technological progress of recent years. It is evident that consumers still need to manage multiple browser tabs, compare products across different sites, and complete purchases on separate platforms. The journey from discovery to purchase is thus characterized by fragmentation that significantly compromises the user experience, forcing continuous…
Amazon has recently announced a major expansion of its same-day delivery service, which will be extended to 20 new European cities over the next 12 months. The strategic plan confirmed by Amazon’s headquarters will include some medium-to-large urban centers such as Augusta in Germany, Metz in France and Bergamo in Italy, thus significantly increasing the…
Even though there are still a few weeks to go until Prime Day 2025, sellers who want to achieve tangible results cannot afford to wait until the last minute. This event, which has now become a fixed date on the global e-commerce calendar, represents a unique opportunity to increase sales, strengthen brand visibility, and attract…
For all Amazon sellers, product bundles represent a useful opportunity to increase their sales levels. But what exactly are they? How do they work? And how can we take advantage of their availability to increase revenue? To answer these—and other—questions, we’ve created a comprehensive guide to Amazon Product Bundles that we invite you to read…
In what now seems like a distant July of 1994, Jeff Bezos founded Amazon.com. Initially conceived as an online bookstore, Bezos’s project gradually took different forms until reaching its current scale and significance: the world’s most important marketplace.
