{"id":6786,"date":"2025-08-21T12:44:48","date_gmt":"2025-08-21T12:44:48","guid":{"rendered":"https:\/\/www.zonwizard.com\/blog\/?p=6786"},"modified":"2025-08-21T12:44:48","modified_gmt":"2025-08-21T12:44:48","slug":"amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises","status":"publish","type":"post","link":"https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/","title":{"rendered":"Amazon : Nouvelles mesures contre les vendeurs non autoris\u00e9s"},"content":{"rendered":"<p class=\"western\" align=\"left\">Que <strong data-start=\"70\" data-end=\"159\">Amazon m\u00e8ne depuis longtemps une campagne agressive contre les vendeurs non autoris\u00e9s<\/strong> n\u2019a rien de nouveau. De m\u00eame, la tendance \u00e0 <strong data-start=\"204\" data-end=\"247\">renforcer les contr\u00f4les sur les marques<\/strong> et \u00e0 <strong data-start=\"253\" data-end=\"293\">d\u00e9sactiver des annonces sans pr\u00e9avis<\/strong> lorsque cela est jug\u00e9 n\u00e9cessaire n\u2019est pas surprenante non plus.<br \/>\n<!--more--><\/p>\n<p align=\"left\">\t\t\t\t\t<script type=\"text\/javascript\">\n\t\t\t\t\t\tvar gCaptchaSibWidget;\n                        var onloadSibCallbackInvisible = function () {\n\n                            var element = document.getElementsByClassName('sib-default-btn');\n                            var countInvisible = 0;\n                            var indexArray = [];\n                            jQuery('.sib-default-btn').each(function (index, el) {\n                                if ((jQuery(el).attr('id') == \"invisible\")) {\n                                    indexArray[countInvisible] = index;\n                                    countInvisible++\n                                }\n                            });\n\n                            jQuery('.invi-recaptcha').each(function (index, el) {\n                                grecaptcha.render(element[indexArray[index]], {\n                                    'sitekey': jQuery(el).attr('data-sitekey'),\n                                    'callback': sibVerifyCallback,\n                                });\n                            });\n                        };\n\t\t\t\t\t<\/script>\n\t\t\t\t\t                <script src=\"https:\/\/www.google.com\/recaptcha\/api.js?onload=onloadSibCallbackInvisible&render=explicit\" async defer><\/script>\n\t\t\t\t\n\t\t\t<form id=\"sib_signup_form_9\" method=\"post\" class=\"sib_signup_form\">\n\t\t\t\t<div class=\"sib_loader\" style=\"display:none;\"><img data-recalc-dims=\"1\"\n\t\t\t\t\t\t\tsrc=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-includes\/images\/spinner.gif?w=650&#038;ssl=1\" alt=\"loader\"><\/div>\n\t\t\t\t<input type=\"hidden\" name=\"sib_form_action\" value=\"subscribe_form_submit\">\n\t\t\t\t<input type=\"hidden\" name=\"sib_form_id\" value=\"9\">\n                <input type=\"hidden\" name=\"sib_form_alert_notice\" value=\"Please fill out this field\">\n                <input type=\"hidden\" name=\"sib_form_invalid_email_notice\" value=\"Your email address is invalid\">\n                <input type=\"hidden\" name=\"sib_security\" value=\"9de4ee2c67\">\n\t\t\t\t<div class=\"sib_signup_box_inside_9\">\n\t\t\t\t\t<div style=\"\/*display:none*\/\" class=\"sib_msg_disp\">\n\t\t\t\t\t<\/div>\n                                            <div id=\"sib_captcha_invisible\" class=\"invi-recaptcha\" data-sitekey=\"6LcMN7gUAAAAAD-_qJb0nFTTZqsPjxY-UjJ2aAoa\"><\/div>\n                    \t\t\t\t\t\r\n<div class=\"form-container\">\r\n        <h2 class=\"form-title\"><strong>S'abonner \u00e0 la Newsletter<\/strong><\/h2>\r\n        <p>Articles, mini-guides et mises \u00e0 jour sur le monde d'Amazon par des experts de premier plan.<\/p>\r\n        <div>\r\n            <div class=\"form-input\">\r\n                <input type=\"text\" class=\"sib-NOME-area\" name=\"NOME\" placeholder=\"Nom\" required=\"required\">\r\n            <\/div>\r\n            <div class=\"form-input\">\r\n                <input type=\"email\" class=\"sib-email-area\" name=\"email\" placeholder=\"E-mail\" required=\"required\">\r\n            <\/div>\r\n            <div class=\"checkbox-alignment\">\r\n                <input type=\"checkbox\" name=\"terms\" required=\"required\"> J'accepte la <a class=\"text-white\" href=\"https:\/\/www.zonwizard.com\/fr\/privacy\"><u>politique de confidentialit\u00e9<\/u><\/a>\r\n            <\/div>\r\n        <\/div>\r\n\r\n        <input type=\"text\" class=\"sib-LANGUAGE-area\" name=\"LANGUAGE\" value=\"fr\">\r\n\r\n        <input type=\"submit\" id=\"invisible\" class=\"sib-default-btn\" value=\"S'abonner \u00e0 la Newsletter\">\r\n<\/div>\r\n\t\t\t\t<\/div>\n\t\t\t<\/form>\n\t\t\t<style>\n\t\t\t\tform#sib_signup_form_9 {background-color: #727cf5;padding: 30px;border-radius: 30px;margin: auto; -moz-box-sizing:border-box; -webkit-box-sizing: border-box; box-sizing: border-box; color:white; margin-bottom:20px } form#sib_signup_form_9 input[type=text],form#sib_signup_form_9 input[type=email], form#sib_signup_form_9 select { width: 100%; border: 1px solid #bbb; height: auto; margin: 5px 0 0 0; background-color:#e7e9fd;} form#sib_signup_form_9 .sib-default-btn { width:100%; margin: 5px 0; padding: 10px 12px; color:#727cf5; background-color: #fff; border: 2px solid #fff; font-size: 14px; font-weight:400; line-height: 1.4285; text-align: center; cursor: pointer; vertical-align: middle; -webkit-user-select:none; -moz-user-select:none; -ms-user-select:none; user-select:none; white-space: normal; border-radius: 500px; } form#sib_signup_form_9 .sib-default-btn:hover { background-color: #727cf5;color: #fff;border: 2px solid #fff;} form#sib_signup_form_9 p{ margin: 10px 0 0 0; } form#sib_signup_form_9 .sib-LANGUAGE-area{ display: none; } .form-input { width: 47%; margin-bottom: 10px; display:inline-block; } .text-white{color:white} .form-container { max-width: 400px; margin: auto; color: white; text-align: center } .form-title { margin-bottom: 0px; margin-top: 0px }form#sib_signup_form_9 p.sib-alert-message {\n    padding: 6px 12px;\n    margin-bottom: 20px;\n    border: 1px solid transparent;\n    border-radius: 4px;\n    -webkit-box-sizing: border-box;\n    -moz-box-sizing: border-box;\n    box-sizing: border-box;\n}\nform#sib_signup_form_9 p.sib-alert-message-error {\n    background-color: #f2dede;\n    border-color: #ebccd1;\n    color: #a94442;\n}\nform#sib_signup_form_9 p.sib-alert-message-success {\n    background-color: #dff0d8;\n    border-color: #d6e9c6;\n    color: #3c763d;\n}\nform#sib_signup_form_9 p.sib-alert-message-warning {\n    background-color: #fcf8e3;\n    border-color: #faebcc;\n    color: #8a6d3b;\n}\n\t\t\t<\/style>\n\t\t\t\n<p data-start=\"379\" data-end=\"761\">Cette strat\u00e9gie r\u00e9pond \u00e0 des <strong data-start=\"408\" data-end=\"465\">inqui\u00e9tudes croissantes concernant les vendeurs tiers<\/strong>, comme celles exprim\u00e9es r\u00e9cemment par <strong data-start=\"504\" data-end=\"516\">Nintendo<\/strong> (<a href=\"https:\/\/www.zonwizard.com\/blog\/fr\/nintendo-retire-ses-produits-damazon\/\">nous en parlions ici<\/a>), qui a retir\u00e9 ses produits de la plateforme apr\u00e8s avoir d\u00e9couvert que certains vendeurs importaient <strong data-start=\"640\" data-end=\"694\">des stocks \u00e0 prix r\u00e9duits depuis l\u2019Asie du Sud-Est<\/strong> pour les revendre <strong data-start=\"713\" data-end=\"760\">en dessous du prix du march\u00e9 aux \u00c9tats-Unis<\/strong>.<\/p>\n<p data-start=\"763\" data-end=\"1055\">Aujourd\u2019hui, <strong data-start=\"776\" data-end=\"826\">Amazon semble avoir encore durci ses contr\u00f4les<\/strong>, avec un <strong data-start=\"836\" data-end=\"870\">tournant net dans sa strat\u00e9gie<\/strong>. Alors qu\u2019auparavant, la priorit\u00e9 semblait \u00eatre de <strong data-start=\"922\" data-end=\"967\">maximiser l\u2019offre pour les clients finaux<\/strong>, la plateforme para\u00eet d\u00e9sormais vouloir <strong data-start=\"1008\" data-end=\"1054\">prot\u00e9ger davantage l\u2019int\u00e9grit\u00e9 des marques<\/strong>.<\/p>\n<p data-start=\"1057\" data-end=\"1371\">Les <strong data-start=\"1061\" data-end=\"1087\">nouvelles restrictions<\/strong> sont telles qu\u2019elles <strong data-start=\"1109\" data-end=\"1186\">ne m\u00e9nagent m\u00eame plus les vendeurs exp\u00e9riment\u00e9s et pr\u00e9c\u00e9demment approuv\u00e9s<\/strong>, ce qui a <strong data-start=\"1197\" data-end=\"1257\">imm\u00e9diatement cr\u00e9\u00e9 des tensions au sein de la communaut\u00e9<\/strong>, beaucoup se voyant <strong data-start=\"1278\" data-end=\"1327\">soudainement exclus de cat\u00e9gories de produits<\/strong> qu\u2019ils commercialisaient depuis des ann\u00e9es.<\/p>\n<p class=\"western\" align=\"left\"><a href=\"https:\/\/www.zonwizard.com\/fr\/features?utm_source=blog&amp;utm_medium=banner&amp;utm_campaign=learnmoreprofit_fr#profit\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3025 size-large\" src=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=650%2C159&#038;ssl=1\" alt=\"Outil de profit ZonWizard. Prenez le contr\u00f4le total de votre entreprise Amazon. Vous verrez clairement les profits r\u00e9els, les marges, le ROI, les commandes, les co\u00fbts pour chaque produit. Programmez automatiquement les demandes d'avis pour vos commandes.\" width=\"650\" height=\"159\" srcset=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=1024%2C250&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=810%2C198&amp;ssl=1 810w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=1140%2C278&amp;ssl=1 1140w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=700%2C171&amp;ssl=1 700w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=300%2C73&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=768%2C187&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=1536%2C375&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=1200%2C293&amp;ssl=1 1200w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?w=1640&amp;ssl=1 1640w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?w=1300&amp;ssl=1 1300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a>\n<h2 data-start=\"1422\" data-end=\"1437\"><strong data-start=\"1422\" data-end=\"1437\">Le cas LEGO<\/strong><\/h2>\n<p data-start=\"1439\" data-end=\"1950\">Un exemple notable est la <strong data-start=\"1465\" data-end=\"1508\">d\u00e9sactivation massive des annonces LEGO<\/strong>. <a href=\"https:\/\/www.zonwizard.com\/blog\/fr\/comment-vendre-sur-amazon-usa-le-guide-complet-pour-les-vendeurs-europeens\/\">Aux \u00c9tats-Unis<\/a>, les produits de la c\u00e9l\u00e8bre marque danoise ont \u00e9t\u00e9 <strong data-start=\"1576\" data-end=\"1633\">supprim\u00e9s simultan\u00e9ment pour tous les vendeurs actifs<\/strong>. Une d\u00e9cision qui a sem\u00e9 la <strong data-start=\"1662\" data-end=\"1709\">confusion dans la communaut\u00e9 Seller Central<\/strong>. Amazon a justifi\u00e9 cette action en \u00e9voquant des <strong data-start=\"1758\" data-end=\"1807\">violations de sa politique de cr\u00e9ation d\u2019ASIN<\/strong>, et a expliqu\u00e9 que la plateforme <strong data-start=\"1841\" data-end=\"1900\">limite d\u00e9sormais la cr\u00e9ation de nouveaux codes produits<\/strong> pour les marques inscrites au <strong data-start=\"1931\" data-end=\"1949\">Brand Registry<\/strong>.<\/p>\n<p data-start=\"1952\" data-end=\"2235\">Cette d\u00e9cision a particuli\u00e8rement touch\u00e9 les <strong data-start=\"1997\" data-end=\"2066\">vendeurs sp\u00e9cialis\u00e9s dans les produits en rupture ou discontinu\u00e9s<\/strong>, tr\u00e8s pris\u00e9s sur le march\u00e9 de l\u2019occasion. M\u00eame ceux qui avaient obtenu une autorisation pr\u00e9alable pour vendre LEGO <strong data-start=\"2182\" data-end=\"2234\">ont soudainement perdu leur droit de publication<\/strong>.<\/p>\n<h2 class=\"western\" align=\"left\"><strong style=\"font-size: 16px;\">&gt;&gt;&gt; Consulte aussi notre <a href=\"https:\/\/www.zonwizard.com\/blog\/fr\/guide-pratique-du-registre-des-recettes-sur-amazon\/\"><strong data-start=\"2262\" data-end=\"2314\">guide pratique du registre des ventes sur Amazon<\/strong>\u00a0<\/a>&lt;&lt;&lt;<\/strong><\/h2>\n<h2 data-start=\"2321\" data-end=\"2363\"><strong data-start=\"2321\" data-end=\"2363\">Les nouvelles r\u00e8gles du Brand Registry<\/strong><\/h2>\n<p data-start=\"2365\" data-end=\"2914\">Parmi les mesures mises en place, il convient de noter qu\u2019<strong data-start=\"2423\" data-end=\"2502\">Amazon a consid\u00e9rablement renforc\u00e9 les restrictions li\u00e9es au Brand Registry<\/strong>. Il est d\u00e9sormais <strong data-start=\"2521\" data-end=\"2575\">obligatoire d\u2019avoir un lien v\u00e9rifi\u00e9 avec la marque<\/strong> pour vendre certains produits. <strong data-start=\"2607\" data-end=\"2646\">L\u2019approbation n\u2019est plus permanente<\/strong>, et la plateforme <strong data-start=\"2665\" data-end=\"2722\">se r\u00e9serve le droit de r\u00e9voquer l\u2019acc\u00e8s \u00e0 tout moment<\/strong>. Cette politique renforc\u00e9e s\u2019applique en particulier aux produits que la marque <strong data-start=\"2803\" data-end=\"2830\">n\u2019offre plus activement<\/strong>, cr\u00e9ant ainsi <strong data-start=\"2845\" data-end=\"2913\">des obstacles majeurs pour les vendeurs de produits discontinu\u00e9s<\/strong>.<\/p>\n<p data-start=\"2916\" data-end=\"3232\">Concr\u00e8tement, les <strong data-start=\"2934\" data-end=\"2998\">vendeurs non directement reli\u00e9s au propri\u00e9taire de la marque<\/strong> via le registre <strong data-start=\"3015\" data-end=\"3077\">ne peuvent plus cr\u00e9er ni republier des produits en rupture<\/strong>. C\u2019est un <strong data-start=\"3088\" data-end=\"3110\">changement radical<\/strong> par rapport \u00e0 la politique pr\u00e9c\u00e9dente, qui garantissait <strong data-start=\"3167\" data-end=\"3213\">un acc\u00e8s continu au catalogue de la marque<\/strong> apr\u00e8s approbation.<\/p>\n<p data-start=\"3234\" data-end=\"3462\">Cette \u00e9volution pousse de nombreux vendeurs \u00e0 <strong data-start=\"3280\" data-end=\"3333\">reconsid\u00e9rer leurs strat\u00e9gies d\u2019approvisionnement<\/strong>, et plusieurs ont d\u00e9j\u00e0 fait appel \u00e0 <strong data-start=\"3370\" data-end=\"3398\">des agences sp\u00e9cialis\u00e9es<\/strong> pour mieux s\u2019adapter aux nouvelles exigences du Brand Registry.<\/p>\n<p class=\"western\" align=\"left\"><strong>&gt;&gt; Lis aussi notre article <a href=\"https:\/\/www.zonwizard.com\/blog\/fr\/poles-de-production-europeens-quels-sont-les-meilleurs-pour-votre-approvisionnement\/\">P\u00f4les de production europ\u00e9ens : quels sont les meilleurs pour ton approvisionnement ?<\/a>\u00a0&lt;&lt;&lt;<\/strong><\/p>\n<p align=\"left\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"6760\" data-permalink=\"https:\/\/www.zonwizard.com\/blog\/it\/amazon-azioni-contrasto-venditori-non-autorizzati\/vendere-su-amazon\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/07\/vendere-su-amazon.jpg?fit=819%2C751&amp;ssl=1\" data-orig-size=\"819,751\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"vendere su amazon\" data-image-description=\"&lt;p&gt;vendere su amazon&lt;\/p&gt;\n\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/07\/vendere-su-amazon.jpg?fit=650%2C596&amp;ssl=1\" class=\"aligncenter size-full wp-image-6760\" src=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/07\/vendere-su-amazon.jpg?resize=650%2C596&#038;ssl=1\" alt=\"vendere su amazon\" width=\"650\" height=\"596\" srcset=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/07\/vendere-su-amazon.jpg?w=819&amp;ssl=1 819w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/07\/vendere-su-amazon.jpg?resize=300%2C275&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/07\/vendere-su-amazon.jpg?resize=768%2C704&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/07\/vendere-su-amazon.jpg?resize=809%2C742&amp;ssl=1 809w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n<h2 data-start=\"3586\" data-end=\"3611\"><strong data-start=\"3586\" data-end=\"3611\">L\u2019impact de la fraude<\/strong><\/h2>\n<p data-start=\"3613\" data-end=\"3821\">Ce durcissement est aussi clairement li\u00e9 \u00e0 la mont\u00e9e des <strong data-start=\"3670\" data-end=\"3713\">tentatives de fraude dans le e-commerce<\/strong>. En r\u00e9ponse, <strong data-start=\"3727\" data-end=\"3786\">Amazon applique des politiques de plus en plus strictes<\/strong> envers les vendeurs non autoris\u00e9s.<\/p>\n<p data-start=\"3823\" data-end=\"3876\">Les types de fraudes les plus pr\u00e9occupants incluent :<\/p>\n<ul>\n<li data-start=\"3880\" data-end=\"3959\">les <strong data-start=\"3884\" data-end=\"3915\">attaques d\u2019acc\u00e8s \u00e0 distance<\/strong>, en hausse de 8\u202f% lors des pics de ventes<\/li>\n<li data-start=\"3962\" data-end=\"4049\">les <strong data-start=\"3966\" data-end=\"3998\">fraudes aux cartes bancaires<\/strong> sur des transactions num\u00e9riques de faible valeur<\/li>\n<li data-start=\"4052\" data-end=\"4160\">les <strong data-start=\"4056\" data-end=\"4091\">abus des programmes de fid\u00e9lit\u00e9<\/strong>, qui rendent certains comptes <strong data-start=\"4122\" data-end=\"4160\">jusqu\u2019\u00e0 sept fois plus vuln\u00e9rables<\/strong><\/li>\n<\/ul>\n<p data-start=\"4162\" data-end=\"4286\">Les <strong data-start=\"4166\" data-end=\"4182\">faux comptes<\/strong>, souvent cr\u00e9\u00e9s par <strong data-start=\"4202\" data-end=\"4240\">des r\u00e9seaux organis\u00e9s de fraudeurs<\/strong>, repr\u00e9sentent encore <strong data-start=\"4262\" data-end=\"4285\">90\u202f% des cas d\u2019abus<\/strong>.<\/p>\n<p align=\"left\"><strong>&gt;&gt;&gt; Consulte aussi notre guide<a href=\"https:\/\/www.zonwizard.com\/blog\/fr\/gerez-linventaire-amazon-guide-pour-loptimisation-de-lentrepot\/\"> Gestion d\u2019inventaire sur Amazon : comment optimiser ton stock<\/a> &lt;&lt;&lt;<\/strong><\/p>\n<h2 data-start=\"4390\" data-end=\"4445\"><strong data-start=\"4390\" data-end=\"4445\">Comment s\u2019adapter aux nouvelles politiques d\u2019Amazon<\/strong><\/h2>\n<p data-start=\"4447\" data-end=\"4647\">Pour faire face aux <strong data-start=\"4467\" data-end=\"4499\">risques croissants de fraude<\/strong>, Amazon met en place des <strong data-start=\"4525\" data-end=\"4562\">\u00e9valuations de risques dynamiques<\/strong> couvrant <strong data-start=\"4572\" data-end=\"4597\">toutes les op\u00e9rations<\/strong>, du <strong data-start=\"4602\" data-end=\"4646\">paiement \u00e0 la cha\u00eene d\u2019approvisionnement<\/strong>.<\/p>\n<p data-start=\"4649\" data-end=\"4876\">Dans ce contexte, la plateforme encourage l\u2019usage <strong data-start=\"4699\" data-end=\"4772\">d\u2019outils de d\u00e9tection de fraude bas\u00e9s sur <a href=\"https:\/\/www.zonwizard.com\/blog\/fr\/lia-dans-la-logistique-comment-le-travail-evolue-chez-amazon\/\">l\u2019intelligence artificielle<\/a><\/strong>, permettant <strong data-start=\"4785\" data-end=\"4819\">une surveillance en temps r\u00e9el<\/strong> et <strong data-start=\"4823\" data-end=\"4848\">des r\u00e9actions rapides<\/strong> en cas d\u2019activit\u00e9 suspecte.<\/p>\n<p data-start=\"4878\" data-end=\"4998\">Ainsi, les vendeurs qui souhaitent continuer \u00e0 op\u00e9rer doivent s\u2019adapter activement \u00e0 ce nouveau contexte, notamment en :<\/p>\n<ul>\n<li data-start=\"5002\" data-end=\"5065\"><strong data-start=\"5002\" data-end=\"5063\">investissant dans des relations directes avec les marques<\/strong><\/li>\n<li data-start=\"5068\" data-end=\"5156\"><strong data-start=\"5068\" data-end=\"5156\">s\u2019assurant de toujours disposer d\u2019une documentation compl\u00e8te de la cha\u00eene logistique<\/strong><\/li>\n<\/ul>\n<p data-start=\"5158\" data-end=\"5339\">Il est \u00e9vident que cette nouvelle r\u00e9alit\u00e9 exige <strong data-start=\"5206\" data-end=\"5247\">plus de transparence et de conformit\u00e9<\/strong>. Amazon pousse ainsi vers <strong data-start=\"5274\" data-end=\"5320\">une professionnalisation accrue du secteur<\/strong>, ce qui pourrait :<\/p>\n<ul>\n<li data-start=\"5343\" data-end=\"5402\"><strong data-start=\"5343\" data-end=\"5400\">\u00e9carter les op\u00e9rateurs occasionnels ou mal structur\u00e9s<\/strong><\/li>\n<li data-start=\"5405\" data-end=\"5489\"><strong data-start=\"5405\" data-end=\"5489\">renforcer la fiabilit\u00e9 per\u00e7ue par les consommateurs et les partenaires de marque<\/strong><\/li>\n<\/ul>\n<p data-start=\"5491\" data-end=\"5551\">Reste \u00e0 voir si c\u2019est bien l\u00e0 <strong data-start=\"5521\" data-end=\"5550\">l\u2019avenir de la plateforme<\/strong>.<\/p>\n<div class=\"cta-container\">\r\n<h2 class=\"cta-h2\"><strong>Essayez l'Outil de Profit Gratuitement<\/strong><\/h2>\r\n<p class=\"\">Prenez le contr\u00f4le total de votre entreprise Amazon. Vous verrez avec clart\u00e9 les profits r\u00e9els, les marges, le ROI, les commandes, les co\u00fbts et aurez un bilan pour chaque march\u00e9 europ\u00e9en. Si vous n'\u00eates pas encore familier avec l'Outil de Profit de ZonWizard, d\u00e9couvrez comment il peut vous aider \u00e0 g\u00e9rer et \u00e0 d\u00e9velopper votre entreprise.<\/p>\r\n<p class=\"\"><a class=\"button cta-button\" href=\"https:\/\/www.zonwizard.com\/fr\/features?utm_source=blog&amp;utm_medium=CTA&amp;utm_campaign=ProfitTool_LearnMore#profit\">En savoir plus<\/a><\/p>\r\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Que Amazon m\u00e8ne depuis longtemps une campagne agressive contre les vendeurs non autoris\u00e9s n\u2019a rien de nouveau. De m\u00eame, la tendance \u00e0 renforcer les contr\u00f4les sur les marques et \u00e0 d\u00e9sactiver des annonces sans pr\u00e9avis lorsque cela est jug\u00e9 n\u00e9cessaire n\u2019est pas surprenante non plus.<\/p>\n","protected":false},"author":179014712,"featured_media":6767,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[306],"tags":[],"class_list":["post-6786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Amazon : Nouvelles mesures contre les vendeurs non autoris\u00e9s - ZonWizard<\/title>\n<meta name=\"description\" content=\"Amazon ha adottato nuove azioni di contrasto contro i venditori non autorizzati: ecco cosa cambia per i seller.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Amazon : Nouvelles mesures contre les vendeurs non autoris\u00e9s - ZonWizard\" \/>\n<meta property=\"og:description\" content=\"Amazon ha adottato nuove azioni di contrasto contro i venditori non autorizzati: ecco cosa cambia per i seller.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/\" \/>\n<meta property=\"og:site_name\" content=\"ZonWizard\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-21T12:44:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/08\/Coppertine-Wordpress-88.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"454\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Agustin Lepore\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Agustin Lepore\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/fr\\\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/fr\\\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\\\/\"},\"author\":{\"name\":\"Agustin Lepore\",\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/#\\\/schema\\\/person\\\/02ccc9632a348c920bae7a757b57cee6\"},\"headline\":\"Amazon : Nouvelles mesures contre les vendeurs non autoris\u00e9s\",\"datePublished\":\"2025-08-21T12:44:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/fr\\\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\\\/\"},\"wordCount\":912,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/fr\\\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.zonwizard.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Coppertine-Wordpress-88.png?fit=1200%2C454&ssl=1\",\"articleSection\":[\"Actualit\u00e9s\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/fr\\\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/fr\\\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\\\/\",\"url\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/fr\\\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\\\/\",\"name\":\"Amazon : Nouvelles mesures contre les vendeurs non autoris\u00e9s - ZonWizard\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/fr\\\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/fr\\\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.zonwizard.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Coppertine-Wordpress-88.png?fit=1200%2C454&ssl=1\",\"datePublished\":\"2025-08-21T12:44:48+00:00\",\"description\":\"Amazon ha adottato nuove azioni di contrasto contro i venditori non autorizzati: ecco cosa cambia per i seller.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/fr\\\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/fr\\\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/fr\\\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/www.zonwizard.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Coppertine-Wordpress-88.png?fit=1200%2C454&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.zonwizard.com\\\/blog\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Coppertine-Wordpress-88.png?fit=1200%2C454&ssl=1\",\"width\":1200,\"height\":454},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/fr\\\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/it\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Amazon : Nouvelles mesures contre les vendeurs non autoris\u00e9s\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/\",\"name\":\"ZonWizard\",\"description\":\"Academy\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/#organization\",\"name\":\"ZonWizard\",\"url\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/www.zonwizard.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/09\\\/ZW_logo_L2TCB-1.png?fit=1400%2C248&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.zonwizard.com\\\/blog\\\/wp-content\\\/uploads\\\/2021\\\/09\\\/ZW_logo_L2TCB-1.png?fit=1400%2C248&ssl=1\",\"width\":1400,\"height\":248,\"caption\":\"ZonWizard\"},\"image\":{\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UCvVlC0KBpllkAWBl63VPeBA\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/#\\\/schema\\\/person\\\/02ccc9632a348c920bae7a757b57cee6\",\"name\":\"Agustin Lepore\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e5cdaf43f51d3c2d949bf4a6bf9b10cc2301fe17b1a5654d760d5c2e10d7e622?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e5cdaf43f51d3c2d949bf4a6bf9b10cc2301fe17b1a5654d760d5c2e10d7e622?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/e5cdaf43f51d3c2d949bf4a6bf9b10cc2301fe17b1a5654d760d5c2e10d7e622?s=96&d=mm&r=g\",\"caption\":\"Agustin Lepore\"},\"url\":\"https:\\\/\\\/www.zonwizard.com\\\/blog\\\/author\\\/agustin-lepore\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Amazon : Nouvelles mesures contre les vendeurs non autoris\u00e9s - ZonWizard","description":"Amazon ha adottato nuove azioni di contrasto contro i venditori non autorizzati: ecco cosa cambia per i seller.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/","og_locale":"en_US","og_type":"article","og_title":"Amazon : Nouvelles mesures contre les vendeurs non autoris\u00e9s - ZonWizard","og_description":"Amazon ha adottato nuove azioni di contrasto contro i venditori non autorizzati: ecco cosa cambia per i seller.","og_url":"https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/","og_site_name":"ZonWizard","article_publisher":"https:\/\/www.facebook.com\/","article_published_time":"2025-08-21T12:44:48+00:00","og_image":[{"width":1200,"height":454,"url":"https:\/\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/08\/Coppertine-Wordpress-88.png","type":"image\/png"}],"author":"Agustin Lepore","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Agustin Lepore","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/#article","isPartOf":{"@id":"https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/"},"author":{"name":"Agustin Lepore","@id":"https:\/\/www.zonwizard.com\/blog\/#\/schema\/person\/02ccc9632a348c920bae7a757b57cee6"},"headline":"Amazon : Nouvelles mesures contre les vendeurs non autoris\u00e9s","datePublished":"2025-08-21T12:44:48+00:00","mainEntityOfPage":{"@id":"https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/"},"wordCount":912,"commentCount":0,"publisher":{"@id":"https:\/\/www.zonwizard.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/08\/Coppertine-Wordpress-88.png?fit=1200%2C454&ssl=1","articleSection":["Actualit\u00e9s"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/","url":"https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/","name":"Amazon : Nouvelles mesures contre les vendeurs non autoris\u00e9s - ZonWizard","isPartOf":{"@id":"https:\/\/www.zonwizard.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/#primaryimage"},"image":{"@id":"https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/08\/Coppertine-Wordpress-88.png?fit=1200%2C454&ssl=1","datePublished":"2025-08-21T12:44:48+00:00","description":"Amazon ha adottato nuove azioni di contrasto contro i venditori non autorizzati: ecco cosa cambia per i seller.","breadcrumb":{"@id":"https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/#primaryimage","url":"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/08\/Coppertine-Wordpress-88.png?fit=1200%2C454&ssl=1","contentUrl":"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/08\/Coppertine-Wordpress-88.png?fit=1200%2C454&ssl=1","width":1200,"height":454},{"@type":"BreadcrumbList","@id":"https:\/\/www.zonwizard.com\/blog\/fr\/amazon-nouvelles-mesures-contre-les-vendeurs-non-autorises\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.zonwizard.com\/blog\/it\/"},{"@type":"ListItem","position":2,"name":"Amazon : Nouvelles mesures contre les vendeurs non autoris\u00e9s"}]},{"@type":"WebSite","@id":"https:\/\/www.zonwizard.com\/blog\/#website","url":"https:\/\/www.zonwizard.com\/blog\/","name":"ZonWizard","description":"Academy","publisher":{"@id":"https:\/\/www.zonwizard.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.zonwizard.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.zonwizard.com\/blog\/#organization","name":"ZonWizard","url":"https:\/\/www.zonwizard.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.zonwizard.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2021\/09\/ZW_logo_L2TCB-1.png?fit=1400%2C248&ssl=1","contentUrl":"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2021\/09\/ZW_logo_L2TCB-1.png?fit=1400%2C248&ssl=1","width":1400,"height":248,"caption":"ZonWizard"},"image":{"@id":"https:\/\/www.zonwizard.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/","https:\/\/www.youtube.com\/channel\/UCvVlC0KBpllkAWBl63VPeBA"]},{"@type":"Person","@id":"https:\/\/www.zonwizard.com\/blog\/#\/schema\/person\/02ccc9632a348c920bae7a757b57cee6","name":"Agustin Lepore","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/e5cdaf43f51d3c2d949bf4a6bf9b10cc2301fe17b1a5654d760d5c2e10d7e622?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/e5cdaf43f51d3c2d949bf4a6bf9b10cc2301fe17b1a5654d760d5c2e10d7e622?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e5cdaf43f51d3c2d949bf4a6bf9b10cc2301fe17b1a5654d760d5c2e10d7e622?s=96&d=mm&r=g","caption":"Agustin Lepore"},"url":"https:\/\/www.zonwizard.com\/blog\/author\/agustin-lepore\/"}]}},"lang":"fr","translations":{"fr":6786,"en":6779,"it":6759,"es":6782,"de":6784},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/08\/Coppertine-Wordpress-88.png?fit=1200%2C454&ssl=1","jetpack_likes_enabled":false,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pflOKK-1Ls","pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/www.zonwizard.com\/blog\/wp-json\/wp\/v2\/posts\/6786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zonwizard.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.zonwizard.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.zonwizard.com\/blog\/wp-json\/wp\/v2\/users\/179014712"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zonwizard.com\/blog\/wp-json\/wp\/v2\/comments?post=6786"}],"version-history":[{"count":1,"href":"https:\/\/www.zonwizard.com\/blog\/wp-json\/wp\/v2\/posts\/6786\/revisions"}],"predecessor-version":[{"id":6787,"href":"https:\/\/www.zonwizard.com\/blog\/wp-json\/wp\/v2\/posts\/6786\/revisions\/6787"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.zonwizard.com\/blog\/wp-json\/wp\/v2\/media\/6767"}],"wp:attachment":[{"href":"https:\/\/www.zonwizard.com\/blog\/wp-json\/wp\/v2\/media?parent=6786"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.zonwizard.com\/blog\/wp-json\/wp\/v2\/categories?post=6786"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.zonwizard.com\/blog\/wp-json\/wp\/v2\/tags?post=6786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}