{"id":6542,"date":"2025-06-06T07:16:53","date_gmt":"2025-06-06T07:16:53","guid":{"rendered":"https:\/\/www.zonwizard.com\/blog\/?p=6542"},"modified":"2025-06-06T07:16:53","modified_gmt":"2025-06-06T07:16:53","slug":"service-de-livraison-le-jour-meme-damazon-nouvelle-expansion-sur-les-marches-europeens","status":"publish","type":"post","link":"https:\/\/www.zonwizard.com\/blog\/fr\/service-de-livraison-le-jour-meme-damazon-nouvelle-expansion-sur-les-marches-europeens\/","title":{"rendered":"Service de livraison le jour m\u00eame d\u2019Amazon, nouvelle expansion sur les march\u00e9s europ\u00e9ens"},"content":{"rendered":"<p class=\"\" data-start=\"102\" data-end=\"277\">Amazon a r\u00e9cemment annonc\u00e9 une importante expansion de son <strong>service de livraison le jour m\u00eame<\/strong>, qui sera \u00e9tendu \u00e0 20 nouvelles villes europ\u00e9ennes au cours des 12 prochains mois.<\/p>\n<p class=\"\" data-start=\"279\" data-end=\"543\">Le plan strat\u00e9gique confirm\u00e9 par le si\u00e8ge d\u2019Amazon comprendra certains centres urbains de taille moyenne \u00e0 grande, tels qu\u2019Augsbourg en Allemagne, Metz en France et Bergame en Italie, augmentant ainsi de mani\u00e8re significative la couverture territoriale du service.<\/p>\n<p class=\"western\"><!--more--><\/p>\n\t\t\t\t\t<script type=\"text\/javascript\">\n\t\t\t\t\t\tvar gCaptchaSibWidget;\n                        var onloadSibCallbackInvisible = function () {\n\n                            var element = document.getElementsByClassName('sib-default-btn');\n                            var countInvisible = 0;\n                            var indexArray = [];\n                            jQuery('.sib-default-btn').each(function (index, el) {\n                                if ((jQuery(el).attr('id') == \"invisible\")) {\n                                    indexArray[countInvisible] = index;\n                                    countInvisible++\n                                }\n              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value=\"subscribe_form_submit\">\n\t\t\t\t<input type=\"hidden\" name=\"sib_form_id\" value=\"9\">\n                <input type=\"hidden\" name=\"sib_form_alert_notice\" value=\"Please fill out this field\">\n                <input type=\"hidden\" name=\"sib_form_invalid_email_notice\" value=\"Your email address is invalid\">\n                <input type=\"hidden\" name=\"sib_security\" value=\"20aeaecaa6\">\n\t\t\t\t<div class=\"sib_signup_box_inside_9\">\n\t\t\t\t\t<div style=\"\/*display:none*\/\" class=\"sib_msg_disp\">\n\t\t\t\t\t<\/div>\n                                            <div id=\"sib_captcha_invisible\" class=\"invi-recaptcha\" data-sitekey=\"6LcMN7gUAAAAAD-_qJb0nFTTZqsPjxY-UjJ2aAoa\"><\/div>\n                    \t\t\t\t\t\r\n<div class=\"form-container\">\r\n        <h2 class=\"form-title\"><strong>S'abonner \u00e0 la Newsletter<\/strong><\/h2>\r\n        <p>Articles, mini-guides et mises \u00e0 jour sur le monde d'Amazon par des experts de premier plan.<\/p>\r\n        <div>\r\n            <div class=\"form-input\">\r\n                <input type=\"text\" class=\"sib-NOME-area\" name=\"NOME\" placeholder=\"Nom\" required=\"required\">\r\n            <\/div>\r\n            <div class=\"form-input\">\r\n                <input type=\"email\" class=\"sib-email-area\" name=\"email\" placeholder=\"E-mail\" required=\"required\">\r\n            <\/div>\r\n            <div class=\"checkbox-alignment\">\r\n                <input type=\"checkbox\" name=\"terms\" required=\"required\"> J'accepte la <a class=\"text-white\" href=\"https:\/\/www.zonwizard.com\/fr\/privacy\"><u>politique de confidentialit\u00e9<\/u><\/a>\r\n            <\/div>\r\n        <\/div>\r\n\r\n        <input type=\"text\" class=\"sib-LANGUAGE-area\" name=\"LANGUAGE\" value=\"fr\">\r\n\r\n        <input type=\"submit\" id=\"invisible\" class=\"sib-default-btn\" value=\"S'abonner \u00e0 la Newsletter\">\r\n<\/div>\r\n\t\t\t\t<\/div>\n\t\t\t<\/form>\n\t\t\t<style>\n\t\t\t\tform#sib_signup_form_9 {background-color: #727cf5;padding: 30px;border-radius: 30px;margin: auto; -moz-box-sizing:border-box; -webkit-box-sizing: border-box; box-sizing: border-box; color:white; margin-bottom:20px } form#sib_signup_form_9 input[type=text],form#sib_signup_form_9 input[type=email], form#sib_signup_form_9 select { width: 100%; border: 1px solid #bbb; height: auto; margin: 5px 0 0 0; background-color:#e7e9fd;} form#sib_signup_form_9 .sib-default-btn { width:100%; margin: 5px 0; padding: 10px 12px; color:#727cf5; background-color: #fff; border: 2px solid #fff; font-size: 14px; font-weight:400; line-height: 1.4285; text-align: center; cursor: pointer; vertical-align: middle; -webkit-user-select:none; -moz-user-select:none; -ms-user-select:none; user-select:none; white-space: normal; border-radius: 500px; } form#sib_signup_form_9 .sib-default-btn:hover { background-color: #727cf5;color: #fff;border: 2px solid #fff;} form#sib_signup_form_9 p{ margin: 10px 0 0 0; } form#sib_signup_form_9 .sib-LANGUAGE-area{ display: none; } .form-input { width: 47%; margin-bottom: 10px; display:inline-block; } .text-white{color:white} .form-container { max-width: 400px; margin: auto; color: white; text-align: center } .form-title { margin-bottom: 0px; margin-top: 0px }form#sib_signup_form_9 p.sib-alert-message {\n    padding: 6px 12px;\n    margin-bottom: 20px;\n    border: 1px solid transparent;\n    border-radius: 4px;\n    -webkit-box-sizing: border-box;\n    -moz-box-sizing: border-box;\n    box-sizing: border-box;\n}\nform#sib_signup_form_9 p.sib-alert-message-error {\n    background-color: #f2dede;\n    border-color: #ebccd1;\n    color: #a94442;\n}\nform#sib_signup_form_9 p.sib-alert-message-success {\n    background-color: #dff0d8;\n    border-color: #d6e9c6;\n    color: #3c763d;\n}\nform#sib_signup_form_9 p.sib-alert-message-warning {\n    background-color: #fcf8e3;\n    border-color: #faebcc;\n    color: #8a6d3b;\n}\n\t\t\t<\/style>\n\t\t\t\n<p class=\"\" data-start=\"564\" data-end=\"890\"><strong>Les clients abonn\u00e9s au programme Prime pourront profiter de cette option de livraison rapide sans frais suppl\u00e9mentaires<\/strong>, \u00e0 condition que la commande d\u00e9passe un certain seuil minimum de d\u00e9penses. En revanche, les utilisateurs non abonn\u00e9s \u00e0 Prime devront payer des frais sp\u00e9cifiques pour acc\u00e9der \u00e0 ce mode de livraison acc\u00e9l\u00e9r\u00e9.<\/p>\n<p class=\"\" data-start=\"892\" data-end=\"1070\">L\u2019annonce officielle a \u00e9t\u00e9 faite par Rocco Braeuniger lors de l\u2019\u00e9v\u00e9nement \u00ab Delivering the Future \u00bb qui s\u2019est tenu \u00e0 Dortmund. En tant que Vice-Pr\u00e9sident des Amazon Stores pour<\/p>\n<ul>\n<li data-start=\"1072\" data-end=\"1111\">l\u2019Allemagne<\/li>\n<li data-start=\"1072\" data-end=\"1111\">l\u2019Autriche<\/li>\n<li data-start=\"1072\" data-end=\"1111\">la Suisse.<\/li>\n<\/ul>\n<p class=\"\" data-start=\"1113\" data-end=\"1151\">Pays d\u2019expansion de l\u2019Union europ\u00e9enne<\/p>\n<p><strong>&gt;&gt;&gt; En savoir plus sur les <a href=\"https:\/\/www.zonwizard.com\/blog\/fr\/expeditions-internationales-tout-ce-que-vous-devez-savoir-pour-les-realiser-avec-amazon-et-en-profiter\/\">exp\u00e9ditions internationales, tout ce que vous devez savoir pour les g\u00e9rer avec Amazon et en tirer profit<\/a>.\u00a0&lt;&lt;&lt;<\/strong><\/p>\n<p class=\"\" data-start=\"1290\" data-end=\"1459\">Braeuniger a soulign\u00e9 que le service de<strong> livraison le jour m\u00eame est d\u00e9j\u00e0 actif dans plus de 130 localit\u00e9s europ\u00e9ennes<\/strong>, couvrant aussi bien des m\u00e9tropoles majeures comme<\/p>\n<ul>\n<li data-start=\"1461\" data-end=\"1488\">Londres<\/li>\n<li data-start=\"1461\" data-end=\"1488\">Vienne<\/li>\n<li data-start=\"1461\" data-end=\"1488\">Berlin<\/li>\n<\/ul>\n<p class=\"\" data-start=\"1490\" data-end=\"1540\">que des villes de plus petite taille comme Erfurt.<\/p>\n<p class=\"\" data-start=\"1542\" data-end=\"2130\">Lors de son intervention, le dirigeant a mis en avant l\u2019engagement de l\u2019entreprise \u00e0 \u00e9largir davantage la couverture g\u00e9ographique du service et \u00e0 prolonger les plages horaires disponibles pour passer des commandes avec livraison le jour m\u00eame. <strong>L\u2019objectif d\u00e9clar\u00e9 est de permettre aux clients de finaliser leurs achats plus tard dans la journ\u00e9e tout en ayant la garantie de recevoir les produits command\u00e9s dans la soir\u00e9e<\/strong>. Une strat\u00e9gie qui refl\u00e8te donc la vision de l\u2019entreprise de proposer une exp\u00e9rience d\u2019achat optimale \u00e0 chaque \u00e9tape, de la navigation sur le site \u00e0 la livraison finale.<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"6511\" data-permalink=\"https:\/\/www.zonwizard.com\/blog\/it\/servizio-consegna-giornata-amazon\/young-happy-courier-making-a-delivery-in-the-city\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/05\/repartidor-feliz-llevando-paquetes-mientras-camina-por-la-calle-scaled.jpg?fit=2560%2C1707&amp;ssl=1\" data-orig-size=\"2560,1707\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;1.4&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;Canon EOS 5D Mark IV&quot;,&quot;caption&quot;:&quot;Happy delivery man carrying packages while walking down the street.&quot;,&quot;created_timestamp&quot;:&quot;1570896966&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;85&quot;,&quot;iso&quot;:&quot;100&quot;,&quot;shutter_speed&quot;:&quot;0.0008&quot;,&quot;title&quot;:&quot;Young happy courier making a delivery in the city.&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"consegna amazon\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/05\/repartidor-feliz-llevando-paquetes-mientras-camina-por-la-calle-scaled.jpg?fit=650%2C434&amp;ssl=1\" class=\"aligncenter size-full wp-image-6511\" src=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/05\/repartidor-feliz-llevando-paquetes-mientras-camina-por-la-calle-scaled.jpg?resize=650%2C433&#038;ssl=1\" alt=\"\" width=\"650\" height=\"433\" srcset=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/05\/repartidor-feliz-llevando-paquetes-mientras-camina-por-la-calle-scaled.jpg?w=2560&amp;ssl=1 2560w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/05\/repartidor-feliz-llevando-paquetes-mientras-camina-por-la-calle-scaled.jpg?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/05\/repartidor-feliz-llevando-paquetes-mientras-camina-por-la-calle-scaled.jpg?resize=1024%2C683&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/05\/repartidor-feliz-llevando-paquetes-mientras-camina-por-la-calle-scaled.jpg?resize=768%2C512&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/05\/repartidor-feliz-llevando-paquetes-mientras-camina-por-la-calle-scaled.jpg?resize=1536%2C1024&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/05\/repartidor-feliz-llevando-paquetes-mientras-camina-por-la-calle-scaled.jpg?resize=2048%2C1365&amp;ssl=1 2048w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/05\/repartidor-feliz-llevando-paquetes-mientras-camina-por-la-calle-scaled.jpg?resize=809%2C539&amp;ssl=1 809w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/05\/repartidor-feliz-llevando-paquetes-mientras-camina-por-la-calle-scaled.jpg?w=1300&amp;ssl=1 1300w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2025\/05\/repartidor-feliz-llevando-paquetes-mientras-camina-por-la-calle-scaled.jpg?w=1950&amp;ssl=1 1950w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n<h2 data-start=\"2132\" data-end=\"2204\"><strong data-start=\"2132\" data-end=\"2204\">Innovations technologiques pour des livraisons toujours plus rapides<\/strong><\/h2>\n<p class=\"\" data-start=\"2206\" data-end=\"2783\">Lors de l\u2019\u00e9v\u00e9nement \u00ab Delivering the Future \u00bb, Amazon a \u00e9galement pr\u00e9sent\u00e9 plusieurs innovations importantes mises en \u0153uvre dans son r\u00e9seau logistique, con\u00e7ues sp\u00e9cifiquement pour r\u00e9duire la distance entre les produits et les clients finaux, optimisant encore davantage les d\u00e9lais de livraison. <strong>La premi\u00e8re ville \u00e0 adopter le nouveau syst\u00e8me de \u00ab zones de livraison rapide \u00bb est Madrid<\/strong>. Un site op\u00e9rationnel sp\u00e9cialis\u00e9 y a \u00e9t\u00e9 mis en place pour assurer les livraisons le jour m\u00eame pour les commandes pass\u00e9es jusqu\u2019\u00e0 18h15 dans certaines zones postales de la capitale espagnole.<\/p>\n<p class=\"\" data-start=\"2785\" data-end=\"3274\">Il est int\u00e9ressant de noter que ce mode op\u00e9ratoire s\u2019appuie sur l\u2019intelligence artificielle pour analyser les donn\u00e9es relatives \u00e0 la popularit\u00e9 des diff\u00e9rents produits,<strong> permettant ainsi de pr\u00e9dire avec pr\u00e9cision les articles les plus souvent demand\u00e9s en urgence par les clients<\/strong>. Cette pr\u00e9vision permet une optimisation strat\u00e9gique dans la s\u00e9lection des produits \u00e0 stocker dans les zones sp\u00e9cialis\u00e9es de livraison rapide, am\u00e9liorant consid\u00e9rablement l\u2019efficacit\u00e9 de l\u2019ensemble du processus.<\/p>\n<p><strong>&gt;&gt;&gt; Lisez aussi notre guide <a href=\"https:\/\/www.zonwizard.com\/blog\/fr\/gerez-linventaire-amazon-guide-pour-loptimisation-de-lentrepot\/\">Gestion de l\u2019inventaire Amazon : guide pour optimiser votre entrep\u00f4t<\/a>. \u00a0&lt;&lt;&lt;<\/strong><\/p>\n<p class=\"\" data-start=\"3378\" data-end=\"3828\">Le mod\u00e8le mis en \u0153uvre repose sur un syst\u00e8me avanc\u00e9 de gestion des stocks et des op\u00e9rations logistiques. La plateforme est capable d\u2019identifier avec pr\u00e9cision les produits les plus demand\u00e9s et de les positionner strat\u00e9giquement dans des sections de l\u2019entrep\u00f4t con\u00e7ues \u00e0 cet effet. <strong>Il n\u2019est pas surprenant que ces zones d\u00e9di\u00e9es soient situ\u00e9es \u00e0 proximit\u00e9 des postes d\u2019emballage<\/strong>. Cela r\u00e9duit consid\u00e9rablement les d\u00e9lais n\u00e9cessaires pour les phases de<\/p>\n<ul>\n<li data-start=\"3830\" data-end=\"3875\">pr\u00e9paration<\/li>\n<li data-start=\"3830\" data-end=\"3875\">conditionnement<\/li>\n<li data-start=\"3830\" data-end=\"3875\">exp\u00e9dition,<\/li>\n<\/ul>\n<p class=\"\" data-start=\"3877\" data-end=\"3974\">\u00e9tapes confi\u00e9es aux partenaires logistiques d\u2019Amazon pour la phase finale de livraison au client.<\/p>\n<a href=\"https:\/\/www.zonwizard.com\/fr\/features?utm_source=blog&amp;utm_medium=banner&amp;utm_campaign=learnmoreprofit_fr#profit\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3025 size-large\" src=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=650%2C159&#038;ssl=1\" alt=\"Outil de profit ZonWizard. Prenez le contr\u00f4le total de votre entreprise Amazon. Vous verrez clairement les profits r\u00e9els, les marges, le ROI, les commandes, les co\u00fbts pour chaque produit. Programmez automatiquement les demandes d'avis pour vos commandes.\" width=\"650\" height=\"159\" srcset=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=1024%2C250&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=810%2C198&amp;ssl=1 810w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=1140%2C278&amp;ssl=1 1140w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=700%2C171&amp;ssl=1 700w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=300%2C73&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=768%2C187&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=1536%2C375&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=1200%2C293&amp;ssl=1 1200w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?w=1640&amp;ssl=1 1640w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?w=1300&amp;ssl=1 1300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a>\n<h3 data-start=\"4025\" data-end=\"4060\"><strong data-start=\"4025\" data-end=\"4060\">Une feuille de route ambitieuse<\/strong><\/h3>\n<p class=\"\" data-start=\"4062\" data-end=\"4605\">L\u2019entreprise a exprim\u00e9 son enthousiasme quant \u00e0 l\u2019extension de ce mod\u00e8le op\u00e9rationnel innovant \u00e0 d\u2019autres localit\u00e9s europ\u00e9ennes. <strong>La feuille de route pr\u00e9voit l\u2019activation du service sur un site s\u00e9lectionn\u00e9 \u00e0 Londres d\u00e8s ce mois-ci. Ensuite, l\u2019expansion se poursuivra \u00e0 Munich, Berlin et Milan d\u2019ici la fin de l\u2019ann\u00e9e<\/strong>. Une vision \u00e0 long terme qui envisage l\u2019extension du service \u00e0 plus de 15 villes europ\u00e9ennes d\u2019ici 2026. L\u2019objectif est \u00e9videmment de garantir des livraisons toujours plus rapides et une exp\u00e9rience client encore plus optimis\u00e9e.<\/p>\n<h2 data-start=\"4607\" data-end=\"4666\"><strong data-start=\"4607\" data-end=\"4666\">La demande croissante de produits de premi\u00e8re n\u00e9cessit\u00e9<\/strong><\/h2>\n<p class=\"\" data-start=\"4668\" data-end=\"5289\">Les produits du quotidien repr\u00e9sentent un segment particuli\u00e8rement strat\u00e9gique dans le cadre du service de livraison rapide propos\u00e9 par Amazon. L\u2019entreprise a constat\u00e9 que <strong>cette cat\u00e9gorie comprend des articles dont les clients ont besoin fr\u00e9quemment, et souvent en urgence<\/strong>. Les donn\u00e9es du premier trimestre de l\u2019ann\u00e9e en cours r\u00e9v\u00e8lent un volume impressionnant : plus de 20 millions de produits de consommation courante ont \u00e9t\u00e9 livr\u00e9s via le service de livraison le jour m\u00eame \u00e0 travers l\u2019ensemble du continent europ\u00e9en. Cela repr\u00e9sente une augmentation de plus de 80 % par rapport \u00e0 la m\u00eame p\u00e9riode de l\u2019ann\u00e9e pr\u00e9c\u00e9dente.<\/p>\n<p class=\"\" data-start=\"5291\" data-end=\"5581\">Comme l\u2019a soulign\u00e9 Rocco Braeuniger lors de l\u2019\u00e9v\u00e9nement, <strong>les clients accordent une valeur inestimable \u00e0 leur temps<\/strong>. Une sensibilit\u00e9 pleinement partag\u00e9e par l\u2019entreprise, qui s\u2019engage continuellement \u00e0 am\u00e9liorer et \u00e0 acc\u00e9l\u00e9rer ses services de livraison pour r\u00e9pondre \u00e0 cette priorit\u00e9 client.<\/p>\n<p><strong>&gt;&gt;&gt; Lisez aussi notre article <a href=\"https:\/\/www.zonwizard.com\/blog\/fr\/fba-ou-fbm-comment-calculer-la-quantite-de-stock-optimal\/\">FBA ou FBM, comment calculer la quantit\u00e9 de stock optimale<\/a>. &lt;&lt;&lt;<\/strong><\/p>\n<p class=\"\" data-start=\"5677\" data-end=\"6009\">Au cours de l\u2019ann\u00e9e \u00e9coul\u00e9e, Amazon a atteint un jalon mondial de grande importance dans le domaine des livraisons Prime. <strong>Plus de 9 milliards d\u2019unit\u00e9s ont \u00e9t\u00e9 livr\u00e9es le jour m\u00eame ou en un jour aux clients Prime dans le monde entier<\/strong>. En analysant les pr\u00e9f\u00e9rences des consommateurs europ\u00e9ens, on observe une tendance \u00e0 l\u2019achat de :<\/p>\n<ul>\n<li data-start=\"6011\" data-end=\"6194\">appareils technologiques comme les cl\u00e9s Amazon Fire TV,<\/li>\n<li data-start=\"6011\" data-end=\"6194\">produits pour la maison comme le papier toilette<\/li>\n<li data-start=\"6011\" data-end=\"6194\">accessoires de loisirs comme les films pour appareils photo instantan\u00e9s.<\/li>\n<\/ul>\n<p class=\"\" data-start=\"6196\" data-end=\"6458\">Les avantages pour les clients Prime ne se limitent pas au gain de temps. <strong>Gr\u00e2ce \u00e0 la livraison rapide, les clients Prime ont \u00e9conomis\u00e9 95 milliards de dollars<\/strong>. Un chiffre qui souligne la valeur ajout\u00e9e significative offerte par le programme de fid\u00e9lit\u00e9 d\u2019Amazon.<\/p>\n<div class=\"cta-container\">\r\n<h2 class=\"cta-h2\"><strong>Essayez l'Outil de Profit Gratuitement<\/strong><\/h2>\r\n<p class=\"\">Prenez le contr\u00f4le total de votre entreprise Amazon. Vous verrez avec clart\u00e9 les profits r\u00e9els, les marges, le ROI, les commandes, les co\u00fbts et aurez un bilan pour chaque march\u00e9 europ\u00e9en. Si vous n'\u00eates pas encore familier avec l'Outil de Profit de ZonWizard, d\u00e9couvrez comment il peut vous aider \u00e0 g\u00e9rer et \u00e0 d\u00e9velopper votre entreprise.<\/p>\r\n<p class=\"\"><a class=\"button cta-button\" href=\"https:\/\/www.zonwizard.com\/fr\/features?utm_source=blog&amp;utm_medium=CTA&amp;utm_campaign=ProfitTool_LearnMore#profit\">En savoir plus<\/a><\/p>\r\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Amazon a r\u00e9cemment annonc\u00e9 une importante expansion de son service de livraison le jour m\u00eame, qui sera \u00e9tendu \u00e0 20 nouvelles villes europ\u00e9ennes au cours des 12 prochains mois. Le plan strat\u00e9gique confirm\u00e9 par le si\u00e8ge d\u2019Amazon comprendra certains centres urbains de taille moyenne \u00e0 grande, tels qu\u2019Augsbourg en Allemagne, Metz en France et Bergame&hellip;<\/p>\n","protected":false},"author":179014712,"featured_media":6507,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[306],"tags":[315,1123],"class_list":["post-6542","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-amazon","tag-amazon-seller"],"yoast_head":"<!-- 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