{"id":5458,"date":"2024-09-30T07:36:55","date_gmt":"2024-09-30T07:36:55","guid":{"rendered":"https:\/\/www.zonwizard.com\/blog\/?p=5458"},"modified":"2024-09-30T07:36:55","modified_gmt":"2024-09-30T07:36:55","slug":"fete-des-offres-prime-2024-decouvrez-les-dates-et-comment-cela-fonctionne","status":"publish","type":"post","link":"https:\/\/www.zonwizard.com\/blog\/fr\/fete-des-offres-prime-2024-decouvrez-les-dates-et-comment-cela-fonctionne\/","title":{"rendered":"F\u00eate des Offres Prime 2024 : d\u00e9couvrez les dates et comment cela fonctionne"},"content":{"rendered":"<p>Il ne reste que quelques jours avant la <strong>F\u00eate des Offres Prime<\/strong>, ou si vous pr\u00e9f\u00e9rez, <strong>l&#8217;Amazon Prime Day d&#8217;octobre<\/strong>, un nouvel \u00e9v\u00e9nement de shopping \u00e0 prix r\u00e9duit qui donnera aux vendeurs d&#8217;Amazon l&#8217;occasion de lancer tr\u00e8s en avance la saison des cadeaux de fin d&#8217;ann\u00e9e.<\/p>\n<p>En somme, comme cela s&#8217;est d\u00e9j\u00e0 produit avec le Prime Day d&#8217;\u00e9t\u00e9, l&#8217;\u00e9v\u00e9nement automnal d&#8217;Amazon devrait \u00e9galement permettre \u00e0 des millions d&#8217;acheteurs dans le monde entier de profiter d&#8217;une exp\u00e9rience de shopping \u00e0 des conditions avantageuses.<\/p>\n<p><!--more--><\/p>\n\t\t\t\t\t<script type=\"text\/javascript\">\n\t\t\t\t\t\tvar gCaptchaSibWidget;\n                        var onloadSibCallbackInvisible = function () {\n\n                            var element = document.getElementsByClassName('sib-default-btn');\n                            var countInvisible = 0;\n                            var indexArray = [];\n                            jQuery('.sib-default-btn').each(function (index, el) {\n                                if ((jQuery(el).attr('id') == \"invisible\")) {\n                                    indexArray[countInvisible] = index;\n                                    countInvisible++\n                    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name=\"sib_form_action\" value=\"subscribe_form_submit\">\n\t\t\t\t<input type=\"hidden\" name=\"sib_form_id\" value=\"9\">\n                <input type=\"hidden\" name=\"sib_form_alert_notice\" value=\"Please fill out this field\">\n                <input type=\"hidden\" name=\"sib_form_invalid_email_notice\" value=\"Your email address is invalid\">\n                <input type=\"hidden\" name=\"sib_security\" value=\"36135bad4d\">\n\t\t\t\t<div class=\"sib_signup_box_inside_9\">\n\t\t\t\t\t<div style=\"\/*display:none*\/\" class=\"sib_msg_disp\">\n\t\t\t\t\t<\/div>\n                                            <div id=\"sib_captcha_invisible\" class=\"invi-recaptcha\" data-sitekey=\"6LcMN7gUAAAAAD-_qJb0nFTTZqsPjxY-UjJ2aAoa\"><\/div>\n                    \t\t\t\t\t\r\n<div class=\"form-container\">\r\n        <h2 class=\"form-title\"><strong>S'abonner \u00e0 la Newsletter<\/strong><\/h2>\r\n        <p>Articles, mini-guides et mises \u00e0 jour sur le monde d'Amazon par des experts de premier plan.<\/p>\r\n        <div>\r\n            <div class=\"form-input\">\r\n                <input type=\"text\" class=\"sib-NOME-area\" name=\"NOME\" placeholder=\"Nom\" required=\"required\">\r\n            <\/div>\r\n            <div class=\"form-input\">\r\n                <input type=\"email\" class=\"sib-email-area\" name=\"email\" placeholder=\"E-mail\" required=\"required\">\r\n            <\/div>\r\n            <div class=\"checkbox-alignment\">\r\n                <input type=\"checkbox\" name=\"terms\" required=\"required\"> J'accepte la <a class=\"text-white\" href=\"https:\/\/www.zonwizard.com\/fr\/privacy\"><u>politique de confidentialit\u00e9<\/u><\/a>\r\n            <\/div>\r\n        <\/div>\r\n\r\n        <input type=\"text\" class=\"sib-LANGUAGE-area\" name=\"LANGUAGE\" value=\"fr\">\r\n\r\n        <input type=\"submit\" id=\"invisible\" class=\"sib-default-btn\" value=\"S'abonner \u00e0 la Newsletter\">\r\n<\/div>\r\n\t\t\t\t<\/div>\n\t\t\t<\/form>\n\t\t\t<style>\n\t\t\t\tform#sib_signup_form_9 {background-color: #727cf5;padding: 30px;border-radius: 30px;margin: auto; -moz-box-sizing:border-box; -webkit-box-sizing: border-box; box-sizing: border-box; color:white; margin-bottom:20px } form#sib_signup_form_9 input[type=text],form#sib_signup_form_9 input[type=email], form#sib_signup_form_9 select { width: 100%; border: 1px solid #bbb; height: auto; margin: 5px 0 0 0; background-color:#e7e9fd;} form#sib_signup_form_9 .sib-default-btn { width:100%; margin: 5px 0; padding: 10px 12px; color:#727cf5; background-color: #fff; border: 2px solid #fff; font-size: 14px; font-weight:400; line-height: 1.4285; text-align: center; cursor: pointer; vertical-align: middle; -webkit-user-select:none; -moz-user-select:none; -ms-user-select:none; user-select:none; white-space: normal; border-radius: 500px; } form#sib_signup_form_9 .sib-default-btn:hover { background-color: #727cf5;color: #fff;border: 2px solid #fff;} form#sib_signup_form_9 p{ margin: 10px 0 0 0; } form#sib_signup_form_9 .sib-LANGUAGE-area{ display: none; } .form-input { width: 47%; margin-bottom: 10px; display:inline-block; } .text-white{color:white} .form-container { max-width: 400px; margin: auto; color: white; text-align: center } .form-title { margin-bottom: 0px; margin-top: 0px }form#sib_signup_form_9 p.sib-alert-message {\n    padding: 6px 12px;\n    margin-bottom: 20px;\n    border: 1px solid transparent;\n    border-radius: 4px;\n    -webkit-box-sizing: border-box;\n    -moz-box-sizing: border-box;\n    box-sizing: border-box;\n}\nform#sib_signup_form_9 p.sib-alert-message-error {\n    background-color: #f2dede;\n    border-color: #ebccd1;\n    color: #a94442;\n}\nform#sib_signup_form_9 p.sib-alert-message-success {\n    background-color: #dff0d8;\n    border-color: #d6e9c6;\n    color: #3c763d;\n}\nform#sib_signup_form_9 p.sib-alert-message-warning {\n    background-color: #fcf8e3;\n    border-color: #faebcc;\n    color: #8a6d3b;\n}\n\t\t\t<\/style>\n\t\t\t\n<p>Mais quand est pr\u00e9vue la F\u00eate des Offres Prime d&#8217;automne ? Et comment fonctionne l&#8217;Amazon Prime Day d&#8217;octobre 2024 ?<\/p>\n<h2><strong>Les dates du Prime Day d&#8217;octobre 2024<\/strong><\/h2>\n<p>Commen\u00e7ons par quelques r\u00e9f\u00e9rences de calendrier. <strong>Le Prime Day d&#8217;octobre 2024 est fix\u00e9 aux journ\u00e9es des 8 et 9 octobre<\/strong>. En tout, 48 heures de promotions sp\u00e9ciales permettront aux acheteurs et aux vendeurs de profiter d&#8217;op\u00e9rations tr\u00e8s avantageuses, notamment en raison de sa position particuli\u00e8re dans le calendrier.<\/p>\n<p>En effet, il est \u00e9vident qu&#8217;apr\u00e8s les \u00e9v\u00e9nements estivaux, le prochain grand rendez-vous \u00e0 noter dans le calendrier sera le <a href=\"https:\/\/www.zonwizard.com\/blog\/it\/come-prepararsi-al-black-friday-su-amazon\/\">Black Friday 2024<\/a>. Cependant, le vendredi noir aura lieu seulement le vendredi 29 novembre. Ainsi, avec autant de temps disponible, Amazon a longtemps planifi\u00e9 un \u00e9v\u00e9nement interm\u00e9diaire qui permet aux acheteurs de profiter de r\u00e9ductions importantes et aux vendeurs de dynamiser leur chiffre d&#8217;affaires durant cette p\u00e9riode.<\/p>\n<p><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"5448\" data-permalink=\"https:\/\/www.zonwizard.com\/blog\/it\/festa-delle-offerte-prime-2024\/amazon-festa-delle-offerte-prime-2024\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/09\/Amazon-Festa-delle-Offerte-Prime-2024.jpg?fit=2000%2C1125&amp;ssl=1\" data-orig-size=\"2000,1125\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Festa delle Offerte Prime 2024\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/09\/Amazon-Festa-delle-Offerte-Prime-2024.jpg?fit=650%2C366&amp;ssl=1\" class=\"aligncenter size-full wp-image-5448\" src=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/09\/Amazon-Festa-delle-Offerte-Prime-2024.jpg?resize=650%2C366&#038;ssl=1\" alt=\"\" width=\"650\" height=\"366\" srcset=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/09\/Amazon-Festa-delle-Offerte-Prime-2024.jpg?w=2000&amp;ssl=1 2000w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/09\/Amazon-Festa-delle-Offerte-Prime-2024.jpg?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/09\/Amazon-Festa-delle-Offerte-Prime-2024.jpg?resize=1024%2C576&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/09\/Amazon-Festa-delle-Offerte-Prime-2024.jpg?resize=768%2C432&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/09\/Amazon-Festa-delle-Offerte-Prime-2024.jpg?resize=1536%2C864&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/09\/Amazon-Festa-delle-Offerte-Prime-2024.jpg?resize=809%2C455&amp;ssl=1 809w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/09\/Amazon-Festa-delle-Offerte-Prime-2024.jpg?w=1300&amp;ssl=1 1300w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/09\/Amazon-Festa-delle-Offerte-Prime-2024.jpg?w=1950&amp;ssl=1 1950w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>\n<h2><strong>Qui participera \u00e0 la F\u00eate Amazon Prime Day ?<\/strong><\/h2>\n<p>Les grands chiffres ne devraient manquer ni du c\u00f4t\u00e9 des consommateurs ni du c\u00f4t\u00e9 des vendeurs. Exactement comme cela s&#8217;est produit pour le Prime Day estival, tout ce qu&#8217;il faut faire pour participer <strong>est d&#8217;\u00eatre inscrit au service Amazon Prim<\/strong>e. Ceux qui ne sont pas encore inscrits \u00e0 ce service payant pourront le faire avant le 8 octobre pour participer aux ventes promotionnelles des deux jours d&#8217;octobre.<\/p>\n<p>De plus, rappelons que ceux qui ne sont pas encore inscrits \u00e0 Amazon Prime peuvent le faire gratuitement. La plateforme propose en effet 30 jours d&#8217;essai gratuit pour tous les nouveaux utilisateurs, sans obligation de renouvellement \u00e0 la fin. \u00c0 la fin des 30 jours, il sera possible de :<\/p>\n<ul>\n<li>confirmer son inscription au co\u00fbt de 4,99 euros par mois (ou 49,90 euros par an),<\/li>\n<li>r\u00e9silier sans frais.<\/li>\n<\/ul>\n<a href=\"https:\/\/www.zonwizard.com\/fr\/features?utm_source=blog&amp;utm_medium=banner&amp;utm_campaign=learnmoreprofit_fr#profit\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3025 size-large\" src=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=650%2C159&#038;ssl=1\" alt=\"Outil de profit ZonWizard. Prenez le contr\u00f4le total de votre entreprise Amazon. Vous verrez clairement les profits r\u00e9els, les marges, le ROI, les commandes, les co\u00fbts pour chaque produit. Programmez automatiquement les demandes d'avis pour vos commandes.\" width=\"650\" height=\"159\" srcset=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=1024%2C250&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=810%2C198&amp;ssl=1 810w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=1140%2C278&amp;ssl=1 1140w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=700%2C171&amp;ssl=1 700w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=300%2C73&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=768%2C187&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=1536%2C375&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?resize=1200%2C293&amp;ssl=1 1200w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?w=1640&amp;ssl=1 1640w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2023\/08\/Banner-ZW-Profit-Tool-FR.png?w=1300&amp;ssl=1 1300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/a>\n<h2><strong>Comment se pr\u00e9parer aux ventes du Prime Day d&#8217;octobre 2024<\/strong><\/h2>\n<p><strong>Vous \u00eates un vendeur<\/strong> et souhaitez \u00eatre pr\u00eat pour le Prime Day d&#8217;octobre 2024 ? Eh bien, vous avez encore le temps de mettre en place quelques ajustements qui pourraient faire la diff\u00e9rence.<\/p>\n<p>Tout d&#8217;abord, <strong>adoptez un plan de communication<\/strong> qui vous permettra d&#8217;attirer du trafic depuis des sources externes \u00e0 la plateforme. Par exemple, exploitez la puissance des r\u00e9seaux sociaux. Ceux-ci peuvent en effet repr\u00e9senter des outils de marketing tr\u00e8s utiles \u00e0 cette occasion pour d\u00e9velopper des relations positives avec vos abonn\u00e9s. <a href=\"https:\/\/www.zonwizard.com\/blog\/it\/scrivere-ottime-descrizioni-prodotto-amazon\/\">Parlez de la promotion et cr\u00e9ez des liens vers vos fiches produits sur Amazon<\/a>.<\/p>\n<p>Ensuite, n&#8217;oubliez pas de <strong>g\u00e9n\u00e9rer du contenu informatif<\/strong> qui attire l&#8217;attention sur la pr\u00e9sence des offres Prime, afin de susciter davantage d&#8217;int\u00e9r\u00eat pour cet \u00e9v\u00e9nement. Prenez soin de chaque page produit en<a href=\"https:\/\/www.zonwizard.com\/blog\/amazon-product-detail-page\/\"> appliquant les conseils que nous avons d\u00e9j\u00e0 \u00e9voqu\u00e9s \u00e0 plusieurs reprises<\/a>. Et ne sous-estimez pas l&#8217;importance des annonces sponsoris\u00e9es !<\/p>\n<h2><strong>Comment se sont d\u00e9roul\u00e9s les pr\u00e9c\u00e9dents Prime Day ?<\/strong><\/h2>\n<p>Dans notre blog, nous avons abord\u00e9 plusieurs fois les Prime Day. Vous pouvez par exemple jeter un coup d&#8217;\u0153il aux r\u00e9sultats du <a href=\"https:\/\/www.zonwizard.com\/blog\/fr\/prime-day-2024-nouveau-record-pour-amazon-voici-comment-il-sest-deroule\/\">Prime Day de juillet 2024<\/a>. Ou encore, consulter notre article de pr\u00e9paration au <a href=\"https:\/\/www.zonwizard.com\/blog\/fr\/prime-day-octobre-2023\/\">Prime Day d&#8217;octobre 2023<\/a>.<\/p>\n<p>Bonne lecture !<\/p>\n<div class=\"cta-container\">\r\n<h2 class=\"cta-h2\"><strong>Essayez l'Outil de Profit Gratuitement<\/strong><\/h2>\r\n<p class=\"\">Prenez le contr\u00f4le total de votre entreprise Amazon. Vous verrez avec clart\u00e9 les profits r\u00e9els, les marges, le ROI, les commandes, les co\u00fbts et aurez un bilan pour chaque march\u00e9 europ\u00e9en. Si vous n'\u00eates pas encore familier avec l'Outil de Profit de ZonWizard, d\u00e9couvrez comment il peut vous aider \u00e0 g\u00e9rer et \u00e0 d\u00e9velopper votre entreprise.<\/p>\r\n<p class=\"\"><a class=\"button cta-button\" href=\"https:\/\/www.zonwizard.com\/fr\/features?utm_source=blog&amp;utm_medium=CTA&amp;utm_campaign=ProfitTool_LearnMore#profit\">En savoir plus<\/a><\/p>\r\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Il ne reste que quelques jours avant la F\u00eate des Offres Prime, ou si vous pr\u00e9f\u00e9rez, l&#8217;Amazon Prime Day d&#8217;octobre, un nouvel \u00e9v\u00e9nement de shopping \u00e0 prix r\u00e9duit qui donnera aux vendeurs d&#8217;Amazon l&#8217;occasion de lancer tr\u00e8s en avance la saison des cadeaux de fin d&#8217;ann\u00e9e. En somme, comme cela s&#8217;est d\u00e9j\u00e0 produit avec le&hellip;<\/p>\n","protected":false},"author":179014712,"featured_media":5451,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_crdt_document":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[306,271],"tags":[315,1123],"class_list":["post-5458","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-profit","tag-amazon","tag-amazon-seller"],"yoast_head":"<!-- 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