{"id":5153,"date":"2024-07-19T08:24:11","date_gmt":"2024-07-19T08:24:11","guid":{"rendered":"https:\/\/www.zonwizard.com\/blog\/?p=5153"},"modified":"2024-07-19T08:24:11","modified_gmt":"2024-07-19T08:24:11","slug":"prime-day-2024-nuevo-record-para-amazon","status":"publish","type":"post","link":"https:\/\/www.zonwizard.com\/blog\/es\/prime-day-2024-nuevo-record-para-amazon\/","title":{"rendered":"Prime Day 2024: nuevo r\u00e9cord para Amazon"},"content":{"rendered":"<p>Como era de esperar, vistas tambi\u00e9n las <a href=\"https:\/\/www.zonwizard.com\/blog\/es\/prime-day-2024-amazon-los-dias-16-y-17-de-julio-ultimas-noticias\/\">expectativas bien declaradas en la v\u00edspera<\/a>,<strong> el Amazon Prime Day 2024 se ha concluido con n\u00fameros r\u00e9cord<\/strong>, suficientes para superar f\u00e1cilmente los resultados de todos los eventos de compras Prime Day que se han sucedido a lo largo de los a\u00f1os.<\/p>\n<p><!--more--><\/p>\n\t\t\t\t\t<script type=\"text\/javascript\">\n\t\t\t\t\t\tvar gCaptchaSibWidget;\n                        var onloadSibCallbackInvisible = function () {\n\n                            var element = document.getElementsByClassName('sib-default-btn');\n                            var countInvisible = 0;\n                            var indexArray = [];\n                            jQuery('.sib-default-btn').each(function (index, el) {\n                                if ((jQuery(el).attr('id') == \"invisible\")) {\n                                    indexArray[countInvisible] = index;\n                                    countInvisible++\n                                }\n                            });\n\n                            jQuery('.invi-recaptcha').each(function (index, el) {\n                                grecaptcha.render(element[indexArray[index]], {\n                                    'sitekey': jQuery(el).attr('data-sitekey'),\n                                    'callback': sibVerifyCallback,\n                                });\n                            });\n                        };\n\t\t\t\t\t<\/script>\n\t\t\t\t\t                <script src=\"https:\/\/www.google.com\/recaptcha\/api.js?onload=onloadSibCallbackInvisible&render=explicit\" async defer><\/script>\n\t\t\t\t\n\t\t\t<form id=\"sib_signup_form_6\" method=\"post\" class=\"sib_signup_form\">\n\t\t\t\t<div class=\"sib_loader\" style=\"display:none;\"><img data-recalc-dims=\"1\"\n\t\t\t\t\t\t\tsrc=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-includes\/images\/spinner.gif?w=650&#038;ssl=1\" alt=\"loader\"><\/div>\n\t\t\t\t<input type=\"hidden\" name=\"sib_form_action\" value=\"subscribe_form_submit\">\n\t\t\t\t<input type=\"hidden\" name=\"sib_form_id\" value=\"6\">\n                <input type=\"hidden\" name=\"sib_form_alert_notice\" value=\"Rellene los campos obligatorios\">\n                <input type=\"hidden\" name=\"sib_form_invalid_email_notice\" value=\"Su direcci\u00f3n de correo electr\u00f3nico parece no ser v\u00e1lida\">\n                <input type=\"hidden\" name=\"sib_security\" value=\"0d60f9c0c6\">\n\t\t\t\t<div class=\"sib_signup_box_inside_6\">\n\t\t\t\t\t<div style=\"\/*display:none*\/\" class=\"sib_msg_disp\">\n\t\t\t\t\t<\/div>\n                                            <div id=\"sib_captcha_invisible\" class=\"invi-recaptcha\" data-sitekey=\"6LcMN7gUAAAAAD-_qJb0nFTTZqsPjxY-UjJ2aAoa\"><\/div>\n                    \t\t\t\t\t<div class=\"form-container\">\r\n        <h3 class=\"form-title\"><strong>Suscr\u00edbete al Bolet\u00edn<\/strong><\/h3>\r\n        <p>Art\u00edculos, minigu\u00edas y actualizaciones sobre el mundo de Amazon por parte de expertos en el campo.<\/p>\r\n        <div>\r\n            <div class=\"form-input\">\r\n                <input type=\"text\" class=\"sib-NOME-area\" name=\"NOME\" placeholder=\"Nombre\" required=\"required\">\r\n            <\/div>\r\n            <div class=\"form-input\">\r\n                <input type=\"email\" class=\"sib-email-area\" name=\"email\" placeholder=\"Correo Electr\u00f3nico\" required=\"required\">\r\n            <\/div>\r\n            <div class=\"checkbox-alignment\">\r\n                <input type=\"checkbox\" name=\"terms\" required=\"required\"> Acepto la <a class=\"text-white\" href=\"https:\/\/www.zonwizard.com\/es\/privacy\"><u>pol\u00edtica de privacidad<\/u><\/a>\r\n            <\/div>\r\n        <\/div>\r\n\r\n        <input type=\"text\" class=\"sib-LANGUAGE-area\" name=\"LANGUAGE\" value=\"es\">\r\n\r\n        <input type=\"submit\" id=\"invisible\" class=\"sib-default-btn\" value=\"Suscribirme al Bolet\u00edn\">\r\n    <\/div>\t\t\t\t<\/div>\n\t\t\t<\/form>\n\t\t\t<style>\n\t\t\t\tform#sib_signup_form_6 {background-color: #727cf5;padding: 30px;border-radius: 30px;margin: auto; -moz-box-sizing:border-box; -webkit-box-sizing: border-box; box-sizing: border-box; color:white; margin-bottom:20px } form#sib_signup_form_6 input[type=text],form#sib_signup_form_6 input[type=email], form#sib_signup_form_6 select { width: 100%; border: 1px solid #bbb; height: auto; margin: 5px 0 0 0; background-color:#e7e9fd;} form#sib_signup_form_6 .sib-default-btn { width:100%; margin: 5px 0; padding: 10px 12px; color:#727cf5; background-color: #fff; border: 2px solid #fff; font-size: 14px; font-weight:400; line-height: 1.4285; text-align: center; cursor: pointer; vertical-align: middle; -webkit-user-select:none; -moz-user-select:none; -ms-user-select:none; user-select:none; white-space: normal; border-radius: 500px; } form#sib_signup_form_6 .sib-default-btn:hover { background-color: #727cf5;color: #fff;border: 2px solid #fff;} form#sib_signup_form_6 p{ margin: 10px 0 0 0; } form#sib_signup_form_6 .sib-LANGUAGE-area{ display: none; } .form-input { width: 47%; margin-bottom: 10px; display:inline-block; } .text-white{color:white} .form-container { max-width: 400px; margin: auto; color: white; text-align: center } .form-title { margin-bottom: 0px; margin-top: 0px }form#sib_signup_form_6 p.sib-alert-message {\n    padding: 6px 12px;\n    margin-bottom: 20px;\n    border: 1px solid transparent;\n    border-radius: 4px;\n    -webkit-box-sizing: border-box;\n    -moz-box-sizing: border-box;\n    box-sizing: border-box;\n}\nform#sib_signup_form_6 p.sib-alert-message-error {\n    background-color: #f2dede;\n    border-color: #ebccd1;\n    color: #a94442;\n}\nform#sib_signup_form_6 p.sib-alert-message-success {\n    background-color: #dff0d8;\n    border-color: #d6e9c6;\n    color: #3c763d;\n}\nform#sib_signup_form_6 p.sib-alert-message-warning {\n    background-color: #fcf8e3;\n    border-color: #faebcc;\n    color: #8a6d3b;\n}\n\t\t\t<\/style>\n\t\t\t\n<p>As\u00ed lo confirma la misma empresa estadounidense. Amazon ha definido el Prime Day 2024 como la mayor iniciativa de este tipo de todos los tiempos, <strong>con ventas r\u00e9cord tanto en t\u00e9rminos de n\u00famero de art\u00edculos vendidos como de facturaci\u00f3n generada.<\/strong><\/p>\n<p><em>\u201cEl Prime Day 2024 ha sido un enorme \u00e9xito. Agradecemos a los millones de miembros Prime en todo el mundo que acudieron a Amazon para conseguir ofertas fant\u00e1sticas. Gracias a nuestros empleados, socios de entrega y vendedores en todo el mundo, que contribuyeron a dar vida a este evento\u201d<\/em> \u2013 declar\u00f3 Doug Herrington, CEO de Worldwide Amazon Stores.<\/p>\n<div id=\"banner-profit\"><\/div>\n<p>Hoy se ha declarado que los vendedores independientes han vendido m\u00e1s de 200 millones de art\u00edculos durante el Prime Day 2024. A dicho volumen de ventas evidentemente se a\u00f1adir\u00e1n las realizadas en los dispositivos de Amazon.<\/p>\n<p>A la espera de la publicaci\u00f3n de un informe m\u00e1s completo sobre c\u00f3mo ha ido, en mayor detalle, el Prime Day 2024, hay algunos datos que merecen ser destacados de fuentes terceras. Como tales, pueden compartir una primera evaluaci\u00f3n de calidad sobre la iniciativa comercial de Amazon:<\/p>\n<ul>\n<li>seg\u00fan <a href=\"https:\/\/blog.adobe.com\/en\/topics\/trends-research\">Adobe Analytics<\/a>, las ventas en Estados Unidos\u00a0 ascendieron a 14,2 mil millones de d\u00f3lares. El aumento respecto al a\u00f1o pasado es del 11%; las ventas de smartphones crecieron un 18% interanual.<\/li>\n<li>para <a href=\"https:\/\/www.numerator.com\/prime-day\/\">Numerator<\/a>, el pedido medio fue de 57,97 d\u00f3lares (unos 53 euros al cambio actual). En el evento anterior, el dato fue de 56,64 d\u00f3lares.<\/li>\n<\/ul>\n<h2><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"5139\" data-permalink=\"https:\/\/www.zonwizard.com\/blog\/it\/amazon-prime-day-2024-risultati\/diseno-sin-titulo-28\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/07\/Diseno-sin-titulo-28.png?fit=2560%2C1707&amp;ssl=1\" data-orig-size=\"2560,1707\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"PRIME DAY\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/07\/Diseno-sin-titulo-28.png?fit=650%2C434&amp;ssl=1\" class=\"aligncenter size-full wp-image-5139\" src=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/07\/Diseno-sin-titulo-28.png?resize=650%2C433&#038;ssl=1\" alt=\"\" width=\"650\" height=\"433\" srcset=\"https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/07\/Diseno-sin-titulo-28.png?w=2560&amp;ssl=1 2560w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/07\/Diseno-sin-titulo-28.png?resize=300%2C200&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/07\/Diseno-sin-titulo-28.png?resize=1024%2C683&amp;ssl=1 1024w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/07\/Diseno-sin-titulo-28.png?resize=768%2C512&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/07\/Diseno-sin-titulo-28.png?resize=1536%2C1024&amp;ssl=1 1536w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/07\/Diseno-sin-titulo-28.png?resize=2048%2C1366&amp;ssl=1 2048w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/07\/Diseno-sin-titulo-28.png?resize=809%2C539&amp;ssl=1 809w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/07\/Diseno-sin-titulo-28.png?w=1300&amp;ssl=1 1300w, https:\/\/i0.wp.com\/www.zonwizard.com\/blog\/wp-content\/uploads\/2024\/07\/Diseno-sin-titulo-28.png?w=1950&amp;ssl=1 1950w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/h2>\n<h2>De Rufus a Inspire<\/h2>\n<p>El alto directivo tambi\u00e9n se detuvo en algunas otras valoraciones sobre el evento en cuesti\u00f3n. Indic\u00f3, por ejemplo, c\u00f3mo <strong>Rufus<\/strong>, el nuevo asistente de compras conversacional basado en <a href=\"https:\/\/www.zonwizard.com\/blog\/es\/inteligencia-artificial-amazon-no-se-queda-atras\/\">inteligencia artificial de Amazon<\/a>, ayud\u00f3 a millones de clientes a presentar la vasta selecci\u00f3n de Amazon de manera m\u00e1s r\u00e1pida y sencilla.<\/p>\n<p>Tambi\u00e9n se expres\u00f3 satisfacci\u00f3n por el rendimiento de <strong>Amazon Inspire<\/strong>. La experiencia de compra en\u00a0 Amazon ha ofrecido a sus clientes una forma de descubrir productos y realizar compras sin interrupciones a trav\u00e9s de:<\/p>\n<div class=\"response-container-content ng-tns-c1024384424-22\">\n<div class=\"response-content ng-tns-c1024384424-22\">\n<div class=\"markdown markdown-main-panel\" dir=\"ltr\">\n<ul data-sourcepos=\"5:1-8:8\">\n<li data-sourcepos=\"5:1-5:191\">feed personalizado. Ante el usuario se abre un feed con fotos y videos de productos inspirados en sus propios intereses. El cliente puede elegir entre diversas categor\u00edas de referencia;<\/li>\n<li data-sourcepos=\"5:1-5:191\">contenidos pertinentes. Los videos y fotos presentados son breves y din\u00e1micos, como en TikTok e Instagram Reels;<\/li>\n<li data-sourcepos=\"5:1-5:191\">influencers y marcas. Influencers y marcas famosas est\u00e1n involucrados dentro de la plataforma, recomendando productos y creando contenidos exclusivos.<\/li>\n<li data-sourcepos=\"5:1-5:191\">compras simplificadas. Si el cliente nota algo que le gusta, puede comprarlo directamente desde la aplicaci\u00f3n.<\/li>\n<\/ul>\n<p>Amazon Inspire est\u00e1 actualmente a\u00fan en fase de prueba para el <a href=\"https:\/\/www.zonwizard.com\/blog\/es\/como-vender-en-amazon-usa-la-guia-completa-para-vendedores-europeos\/\">mercado estadounidense<\/a>.<\/p>\n<div id=\"cta-trial-profit\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Como era de esperar, vistas tambi\u00e9n las expectativas bien declaradas en la v\u00edspera, el Amazon Prime Day 2024 se ha concluido con n\u00fameros r\u00e9cord, suficientes para superar f\u00e1cilmente los resultados de todos los eventos de compras Prime Day que se han sucedido a lo largo de los a\u00f1os.<\/p>\n","protected":false},"author":179014712,"featured_media":5138,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"prime day 2024","_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"Amazon anuncia los primeros resultados del Prime Day 2024: \u00a1as\u00ed han ido los dos d\u00edas de rebajas!","_yoast_wpseo_opengraph-title":"","_yoast_wpseo_opengraph-description":"","_yoast_wpseo_twitter-title":"","_yoast_wpseo_twitter-description":"","_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[254,302],"tags":[321,1069,1200],"class_list":["post-5153","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-profit","category-news","tag-amazon","tag-amazon-seller","tag-prime-day-2024"],"yoast_head":"<!-- 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